What is Blog?

Blogging is very similar to a website. I would say that blog is a diary/journal that is maintained by one person – blogger. Usually, blogs are being updated quite often (once a day, once a week, once a month). Blogs can be private, but most of them are available on the internet for others to see.

Blog posts are the fundamental of a blog. Every blog on the internet consists of different blog posts written by the blogger. Blog posts can contain content, videos, images, bullet-points, different headings and so on.

Blogs can be shared on social networks (Twitter, FaceBook, Google+) and people can leave comments under the blog posts in order to start meaningful conversations.

Why Do People Blog?

So you may be asking why anyone would want to have their own blog. We believe the answer lies in the fact that every human has a voice and wishes their voice to be heard. The Internet is a medium that is unparalleled in its reach. Never before have average people like you or me been able to reach a global audience with so little trouble. Bloggers have the opportunity of reaching hundreds or even thousands of people each and every day.

There are still many people who like to share the details of their days. They may post twenty or thirty times a day, detailing when they ate lunch and when they headed home from work. On the other hand there are bloggers who give almost no detail about their lives, but write instead about a hobby or interest of theirs. They may dedicate their blog to something they are passionate about.

Importance of Blogging:

A blog is a magnet that attracts your potential customers if you write high quality relevant content. Once you have relevant traffic you can then start working on conversion of this traffic.

A blog is also a good reason to learn more about your industry. As you are always looking for new angles to write about you read more and when you’re writing you research more about the topic. So it’s a fantastic education tool.

Finally it is a great tool for networking. To be really successful with blogging you need to build relationships with a lot of people so you need to network.

Why you should start a blog (10 reasons):

  • Express themselves
  • To delivery valuable information and news to other people on the internet
  • To make money (Yes, some people are making a lot of money with blogging)
  • Self-promotion
  • Connect with like-minded people
  • To gain knowledge
  • To find a better job
  • Improve writing skills
  • etc…